Arsenal Capital Partners divests APPLIED Adhesives to Bertram Capital


Private equity company Arsenal Capital Partners has divested its portfolio company APPLIED Adhesives to Bertram Capital.

APPLIED Adhesives offers a range of adhesive products for various markets such as packaging and paper conversion.

It has also established a presence with private label adhesives and equipment through its brands such as ASURE, Adhezion, InfinityBond, Pacific Adhesives, AST Equipment, and KEYSTONE.

The terms of the sale to Bertram Capital have not been disclosed.

Arsenal Capital Partners investment partner Roy Seroussi said: “We are incredibly proud of what the APPLIED Adhesives team has accomplished during our partnership. Under John Feriancek’s leadership, APPLIED Adhesives has nearly tripled sales, executed and integrated a series of strategic acquisitions, and meaningfully strengthened its value proposition and market reach.

“The team’s focus and execution have firmly established APPLIED Adhesives as a leading innovator in the value-added distribution market. We are grateful to the entire APPLIED Adhesives organisation for its dedication in driving this successful outcome.”

APPLIED Adhesives has been part of Arsenal Capital Partners’ portfolio since 2021. The company completed substantial growth through 17 strategic acquisitions over the last four years.

These acquisitions expanded APPLIED Adhesives’ reach into new territories and markets, enhanced its technical capabilities, and contributed to organic growth.

APPLIED Adhesives also made strides into high-growth areas such as product assembly and automotive, broadening its product and equipment portfolio and investing in digital and e-commerce capabilities to enhance scalability.

APPLIED Adhesives president and CEO John Feriancek said: “Our partnership with Arsenal has been instrumental to our success over the past four years. Arsenal’s strategic guidance and deep expertise in the adhesives sector enabled us to expand our platform and capabilities.

“We are excited to partner with Bertram as we enter our next phase of growth and continue to expand our reach and impact in the marketplace.”

Arsenal Capital Partners’ experience in the adhesives, sealants, coatings, and elastomers sector is extensive, with current investments in companies such as Meridian Adhesives Group, ATP Adhesive Systems, Fenzi Group, Polycorp, and Polytek.

The company has a history of prior investments in this sector, including Royal Adhesives & Sealants, Seal For Life, Elite Comfort Solutions, and Accella Performance Materials.

Houlihan Lokey Capital and Lincoln International provided financial advisory services to APPLIED Adhesives for the transaction. Legal counsel was provided by Sidley Austin and Faegre Drinker Biddle & Reath.




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