Urb’s Fly High collection, designed by Unusual, leans into the airline concept, from the boarding pass typography to the packaging window that mimics an actual plane window (complete with a floating nug outside).
The crisp blue-and-white palette pairs with aviation-style language like “frequent flyer” and “skybites,” creating a brand world that feels cheeky but clean. Every detail, down to the tray table-style vape design, sticks the landing on this weed-meets-wanderlust concept.